GreatBrewers.com launches BeerCloud Mobile App for Android

DALLAS, September 14, 2009 – Powered by GreatBrewers.com, BeerCloud is a revolutionary mobile app that helps you pair beer with food, track down your favorite beers in your neighborhood, and pull up a full description of any beer with a scan of its barcode. Whether you’re a beer consumer who could use some guidance in making a well-educated purchase, a food lover who wants to discover new ways to enhance a meal with a suitable beer pairing, or a traveling beer enthusiast who wants to instantly map the closest stores, bars, and restaurants carrying one of your favorite beers, BeerCloud is the quintessential mobile beer app.

Today’s beer drinkers have access to a far greater variety of beer than ever before, but with thousands of unique offerings representing more than 140 distinct styles, consumers can easily get overwhelmed. According to Eric McKay, the creator of GreatBrewers.com, “BeerCloud simplifies the process of learning about beer at the point of purchase, choosing the perfect beer to pair with a specific food, and mapping the closest bars, restaurants, and stores that currently offer one’s favorite beers.”

Lead developer Sheng Wang explains that “this new software integrates the rich functionality and features of Drupal, the open source platform used to create GreatBrewers.com, with Android, the open source platform used to create BeerCloud.” The joint utilization of powerful features including GPS, a barcode scanner, and user generated content make BeerCloud a first for the beer, wine, and spirits industry.

With the host of powerful features outlined below, BeerCloud may change the way you shop for beer forever!

Beer Barcode Scanner/Product Descriptions:

  • Scan a beer’s barcode with your phone’s built-in camera to see a thorough product description
  • Search GreatBrewers.com’s database of more than 2,800 beers by brewer or beer name
  • Descriptions display product image, style, taste profile, food pairing, strength (ABV), color (SRM), and bitterness (IBU)
  • View any brewer page for a brief description and a list of beers they produce

Mobile Beer Finder:

  • Track down a beer in your neighborhood with your phone’s built-in GPS*
  • Search includes beer offerings at more than 40,000 bars, restaurants, and stores
  • Distance appears next to each retailer – click a retailer to map or get directions
  • Beer Finder data perpetually updated with shipments from local wholesaler

*Location services limited to states covered by the Beer Finder with more territories coming in near future

Mobile Beer Sommelier:

  • Beer Sommelier recommends complementary beer style accompaniments for more than 250 foods
  • Select main ingredient, then select dish and see recommended style pairings

Learn more about the Beer Sommelier

Features Coming in the Next Release:

  • Tag favorite beers, brewers, and places to buy beer
  • Write, save, and share tasting notes on any beer
  • Seamless integration with GreatBrewers.com account


Engage in BeerCloud:

  • Download the Android App: From your Android phone, search “BeerCloud” in the Android Market.
  • Beer Enthusiasts: New to GreatBrewers.com and BeerCloud? Find out how to get started!
  • Brewers: Start managing your content today by joining the Voice of the Brewer program.
  • Beer Retailers: Check back in the coming weeks – you will soon have control over content pertaining to your store, bar, or restaurant. In the meantime, tell us what features interest you most.
  • Beer Wholesalers: Do you have a world class beer portfolio? Do you want to bring BeerCloud and GreatBrewers.com to your marketplace? Read more about Great Brewers Wholesaler Membership and contact us if you’re interested.


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Media Contact: Diana DuBois
diana@coopersmithagency.com, (214) 329-9191

on Sep 14 in press release tagged

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