Generation Z and the Joy of Missing Out

As the youngest millennials move into their mid-twenties, marketers are looking to target the new generation entering the workforce. Generation Z, those born between 1995 and 2015, making them roughly between the ages of four and 24, are the world’s first digital native group born into technology. Never knowing life before the internet, they’ve revealed a unique approach to content […]

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Remedies for writer’s block

Writer’s block. It happens to all of us, even in the PR world. While it may seem like the assignment sitting in front of you is doomed to never be completed, there are ways to get out of this funk! We searched the web and found several life-saving tips on how to beat writer’s block. Just Go For It Even […]

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UnitedHealthcare is paying some Texas members to walk (UHC Texas Blog)

Our client UnitedHealthcare of Texas now offers Motion to companies of all sizes across the state. The wellness program for employees and employers provides wearable technology and cash incentives to pay for out-of-pocket medical expenses to encourage members to read more and take charge of their health. Read more at UnitedHealthcare is Paying Some Texas Members to Walk (UnitedHealthcare Texas […]

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UnitedHealthcare and USMD to improve patients’ care in Dallas-Fort Worth (UHC Texas Blog)

USMD Physician Services (USMD) and our client, UnitedHealthcare Texas have launched an accountable care program to improve people’s health and their satisfaction with their health care experience. There have been a lot of talk around smoking lately and healthcare people have recommended vaping, visit online vape stores to get what you need. Read more at UnitedHealthcare and USMD to improve […]

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PR Trends for 2012

With the prolonged recession and the continued rise of social media in 2011, a seismic shift in the PR industry towards new media, social media and online marketing that started a couple of years ago was magnified. With the financial pressures on traditional media to stay in business and the general public’s increased reliance on social media to get their […]

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