Weekly Rewind: Our favorite stories from around the web

Avocado toast-loving, student loan-having millennials are all over the news every day. So, for this Weekly Rewind, we’re going to break down what it means to be a millennial, how PR pros can appeal to them and why a millennial PR pro makes a great new hire. Defining the Millennial In October 2004, researchers Neil Howe and William Strauss defined […]

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Weekly Rewind: Our favorite stories from around the web

Friendships are important, especially in the workplace. Behind every successful public relations firm is a strong team that engages in daily collaboration — getting along with your co-workers is essential to get the job done. Do you have an office bestie? Read our Weekly Rewind to see why you should. Culture is Key “Today’s workforce, especially among millennials, rates companies […]

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Weekly Rewind: Our favorite stories from around the web

Crises are an inevitable part of PR. To prepare for the unforeseen crisis headed your way, our Weekly Rewind examines some recent PR nightmare and what we can learn from them. Walmart’s Financial Stumble When it comes to releasing good news and bad news, PR pros should consider releasing bad news first and allowing the good news to soften it […]

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Weekly Rewind: Our favorite stories from around the web

At CSA, Christmas is our absolute favorite time of the year! We just can’t get enough of the decorations, lights and revelry that come with the magical time. Our weekly rewind shares a few holiday trends that piqued our interest. Happy Friday! Food for Thought In PR, we’re always calling on our creativity to restructure a campaign or launch, such as […]

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LATICRETE Hires Spencer Maheu as North America Director, Product Management

Maheu to drive new product innovation activities at LATICRETE October 12, 2017, Bethany, Conn. — LATICRETE, a leading manufacturer of globally proven construction solutions for the building industry, has hired Spencer Maheu as the North America Director, Product Management. Maheu will supervise the LATICRETE team of product managers in driving new product innovation across the North American region through the […]

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Weekly Rewind: Our favorite stories from around the web

When it comes to press releases, sometimes you have to think outside the box. This week, our Weekly Rewind focuses on all aspects of PR writing. Enjoy! What not to say Although the consensus is that writing is subjective, in some cases, it is not. There are always phrases and words you should stay away from in certain contexts. ‘Moisten’, […]

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